Guides

Helpful articles on how to improve your Instagram game

A woman jumping at the top of a shoreArticle

Effective techniques for growing audience on Instagram

Every Instagram user's dream is about having a lot of followers and sky-high engagement. Creating great content is just a part of the story to realizing that dream. Here we share some techniques we use to get more followers and increase engagement.

Krzysztof Tarnowski, Followyst co-founder
Krzysztof Tarnowski
September 9, 2022 · 7 min read
A woman overlooking a beautiful landscapeArticle

How to find and reach your target Instagram audience

If you’re just starting out with Instagram content creation or have been doing this for a while with mixed results, this article will help you identify and reach the audience best aligned with your Instagram brand.

Krzysztof Tarnowski, Followyst co-founder
Krzysztof Tarnowski
September 18, 2020 · 9 min read
A scary kid wearing a mask in dark woodsArticle

Why buying followers is not worth it

Building an engaged audience 👥 on Instagram is a challenging task (we know it ourselves!). You might be tempted to use shortcuts, like buying followers, but it backfires almost always. Why is that and what you can do instead?

Krzysztof Tarnowski, Followyst co-founder
Krzysztof Tarnowski
February 21, 2021 · 4 min read
Two happy people looking at a smartphone screenArticle

Why engagement rate on Instagram is very important

Engagement is part of the Instagram algorithm and has a huge impact on what shows in an individual user’s Instagram feed. Having a high engagement rate with regards your Instagram content will increase the likelihood of your content surfacing in feeds

Krzysztof Tarnowski, Followyst co-founder
Krzysztof Tarnowski
October 3, 2021 · 3 min read